Volume is vanity

Volume is vanity Whether it’s listing properties for sale or for lease, there is a continual discussion on fee discounting within the industry as the only way to appeal to new clients and while there are some agents who decry the practice, they’re being forced to compete with the discount merchants to bring new business …

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Data and disintermediation

We are told that data is king. I first heard the term “disintermediation” some years ago in a talk by an executive from one of the real estate marketing portals.  It means, literally, the removal in the intermediaries between the producer and the consumer. In his example, he was talking about the removal of estate agents …

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Reflections on a year just past… Today marks the anniversary of the second of the Victorian lockdowns, by far the hardest and longest in the country so far, and ironically, while our restrictions are easing, but across the border in Sydney, there are extensions to their restrictions – to you who are feeling the weight …

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